Privacy Policy

Updated February 25, 2026.

Rippd Brands (“Rippd,” “we,” “us,” or “our”) is committed to safeguarding your privacy and maintaining transparency in how we collect, use, and protect your personal information. This Privacy Policy applies to all users of our website and services, including individuals located in California and the European Economic Area (EEA), and is designed to comply with applicable privacy laws, including the California Consumer Privacy Act (CCPA/CPRA) and the General Data Protection Regulation (GDPR).

Information We Collect

We collect various categories of personal information in the course of providing our products and services. This includes your name, email address, mailing address, telephone number, and IP address. We also collect details about your purchase history and transactions. When you visit our website, we may collect data about your browsing behavior, the type of device you use, session information, and the website that referred you to us. Payment information is collected and processed securely through trusted third-party providers.

How We Use Your Information

We only use your personal data when we have a lawful basis for doing so. We use your information to process orders, fulfill and deliver products, and provide customer support. We may use your information to respond to inquiries, and with your consent where required, send you marketing communications. We also analyze usage data to enhance our website's performance and user experience, and to comply with legal obligations.

Sharing of Personal Information

We do not sell your personal information. In limited circumstances, we may share your information with service providers who assist us in operating our website, processing payments, fulfilling orders, and delivering customer support, as well as affiliated companies in compliance with applicable law. We may disclose your information if required by law or in response to valid governmental or legal requests.

International Data Transfers

If you are located in the EEA, your personal data may be transferred to and processed in countries outside the EEA, including the United States. We take appropriate measures, including Standard Contractual Clauses approved by the European Commission, to ensure such transfers comply with applicable data protection laws.

Your Rights

California residents have the right to know what personal data we collect, to request access, to correct or delete it, and to opt out of the sale or sharing of personal data (although we do not engage in such sales). EEA residents have the right to access, correct, or delete their personal data, restrict or object to processing, receive a copy of their data in a portable format, withdraw consent, and lodge a complaint with their local data protection authority.

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance the functionality and performance of our website, personalize your experience, and deliver targeted advertisements. You can manage your cookie preferences through your browser settings.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including legal, regulatory, tax, accounting, or reporting obligations. Once the relevant retention period expires, your data will be securely deleted or anonymized.

Data Security

We take reasonable and appropriate physical, technical, and administrative measures to protect your personal information. While we strive to protect your data using commercially acceptable practices, no method of transmission over the Internet or electronic storage is completely secure.

Children's Privacy

Our website is not intended for individuals under the age of 21 where required by law for certain products. We do not knowingly collect personal information from minors and will take prompt steps to delete any such information.

Changes to This Privacy Policy

We reserve the right to modify or update this Privacy Policy at any time. When changes are made, we will post the revised version on our website and update the effective date.